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Social Media Guide for Special Events
As an Associate Social Producer with CBC Sports during the 2016 Rio Olympics, Sophie Baron had a very important job to do. Sophie engaged with the CBC audience each day through various social media platforms, providing highlights, and breaking news of awarded medals and some of the many scandals that were brought to the forefront…
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Gold medallist savours past while looking to the future
The crowd rises to their feet and the cheers that fill the arena become louder. 6…5…4… Jayna Hefford looks up to the scoreboard, a smile forms on her face as the clock ticks down. When she looks back at that moment, she says, “It’s still sort of hard to believe.” **** It all began for…
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Pride House offers safe haven for athletes
What makes a home? A roof over your head or a place where you can let your guard down and be yourself? When New Zealand speed skater Blake Skjellerup arrived in Vancouver, B.C. to compete in the 2010 Olympic Games, he was newly outed, after opening up to his family six months earlier about his…